Issuer details
- Issuer name
- WPP Online Training
- Contact
- academies@wpp.com
Badge details
- Name
- Channel and Optimisation - WPP Future Readiness Academies
- Version
- V1.01
- Language
- English
- Description
- A learner is issued this Open Badge to show their completion of the Channel & Optimisation Program within the WPP Future Readiness Academies. The learner has completed all required lessons, designed to achieve the goal(s): understand the many different channels used in the current world of digital sales and marketing including Ad tech, B2B Communications, Influencer Marketing, Email Marketing and Social media.
- Image author's name
- WPP Future Readiness Academies
- Image author's email
- academies@wpp.com
- Criteria
- Users are awarded this badge when they complete the following requirement:
The learner completed some of the following:
- eCommerce Essentials
- eCommerce Best Practice
- Omnichannel Best Practice
- Consumer Centricity Best Practice
- Omnichannel Strategy
- Customer Experience Best Practice
- Digital Shelf Essentials
- Digital Shelf Best Practice
- Digital Retail Media Essentials
- Onsite Search Essentials
- Merchandising for eCommerce
- Personalisation & Loyalty
- Traffic & Content, Design & CX for eCommerce Acquisition
- Omnichannel:D2C
- Omnichannel: Future of Retail
- Omnichannel: Marketplaces
- Omnichannel: Retailer.com & Shopper Marketing
- Omnichannel: Social Commerce
- The following program has to be completed:
- "WPP Channel & Optimisation - archived"