Martech - WPP Future Readiness Academies

Issuer details

Issuer name
WPP Online Training
Contact
academies@wpp.com

Badge details

Name
Martech - WPP Future Readiness Academies
Version
V1.0
Language
English
Description
A learner is issued this Open Badge to show their completion of the WPP MarTech Academy. The learner has completed all required lessons, designed to achieve the goal(s): gain a basic understanding of Marketing Technology and ‘the art of the possible’ with Data and, to increase confidence and effectiveness with clients in these areas.
Image author's name
WPP Future Readiness Academies
Image author's email
academies@wpp.com
Criteria
Users are awarded this badge when they complete the following requirement:
  • ALL of the following courses have to be completed:
    • "Consumer Centricity Best Practice"
    • "Data & Targeting Best Practice"
    • "Data & Targeting Essentials_Archived"
    • "User Experience (UX) Part 1 - Archived"
    • "CRM Best Practice_Archived"
    • "Content Best Practice_Archive"
    • "Digital Marketing Strategy Best Practice_Archived"
    • "Martech - archived"
    • "Programmatic Best Practice"
    • "Digital Measurement for Marketing - Archived"
    • "Performance Marketing Essentials"

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